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Video: Branding Tips for Small Business Owners

Published on May 17, 2011 By Nikolas Allen

Tweet I gave a presentation to a group of Small Business Owners at the Mt. Shasta Chamber Of Commerce Membership Meeting in April. It was my first speaking engagement where people were simultaneously eating lunch, but I held my own against the tantalizing cuisine at Lalo’s Mexican Restaurant. Would your colleagues enjoy this?ShareFacebookDiggPrintEmail

15 Ways To Position Yourself as an Expert

Published on May 2, 2011 By Nikolas Allen

Tweet I’m thrilled that there are people who know more than I do. I never wanted to learn how to rebuild the engine in my car; I find doing my own taxes to be a dreadful bore; and while finding a great pair of jeans with a perfect fit makes me quite happy, I’m even [...]

4 Lessons Learned From a Failed Business Venture

Published on April 9, 2011 By Nikolas Allen

Tweet Several years ago, I launched a business that never quite took off. I was trying to reach a national audience, so I put all my eggs in the online marketing basket. When things stalled out, I ended up revamping my concept. After several more tweaks, more time and more learning, I ended up with [...]