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5 Things You Need to Know About Text (SMS) Marketing

May 1, 2020

In the fall of 2012, my Mt. Shasta marketing agency added text message marketing to its list of services. Also referred to as SMS, which stands for Short Message Service, text marketing is just one facet of the red-hot mobile marketing category. Since it’s a pretty new player in the game as far as marketing tools […]

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5 Website Tips To Attract New Customers and Retain Old Ones

April 24, 2020

As technology becomes more and more important for businesses these days, it also becomes essential for a business to have a company website. This is especially true if you’re targeting customers from all over the world. Now, if you already have a company website, but it doesn’t seem to be doing much for your business, then […]

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Marketing Your Business Is Like Joining a Gym

February 27, 2020

I was a chubby kid. In fact, all the way into my early teens, I was overweight. Eventually, I slimmed down, but those early years instilled me with an awareness of health and diet that has stuck with me throughout my life. In the 80′s, I bought my first gym membership, and I loved it. Over the […]

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The Role of Smartphones in Customer Engagement

December 4, 2019

Being online isn’t good enough anymore – a company’s information has to be easily accessible on the go, and that includes having smartphone apps and tablet-friendly interfaces. Stopping there won’t cut it either. In order to keep consumers loyal and coming back for more, companies need to keep them constantly engaged. Have a campaign strategy that […]

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